Boosting Efficiencies to the Max 

United Methodist Communities (NJ) is using AI and automation to drive efficiency, cut costs, and reduce overtime labor by 15% - but they aren’t doing it alone. They partnered with an outsourced team of specialists to pinpoint 80 key processes across seven departments that would have the greatest ROI.

The Power of CRM Data

The Bristal (NY) has significantly grown its occupancy in last two years by using AI to mine, optimize and prioritize CRM data – enabling their sales and marketing team to better qualify leads, accelerate the sales process and close more effectively.

RAGs (Retrieval Augment Generative) to Riches 

Cypress Living (FL) is creating operational efficiencies by deploying two AI-powered help bots that guide clinicians through chronic care pathways and assist weekend managers with expert advice.

Improving Resident Care with AI-Driven Insights

Simpson Senior Services (PA) is drastically reducing psychotropic drug use and hospitalizations by leveraging sensors to monitor residents' real-time health and wellness data while also converting data into actionable insights.

Additional Case Study to Be Announced

Low Carbon, Low Costs

Kendal (PA) is both reducing costs and embodying their Quaker value of environmental stewardship by partnering with former-engineer residents to create green solutions for its communities.

A Multi-Million Dollar Turnaround Story

Masonicare (CT) revitalized its bottom line with an effort that included selling a $2.5 million/year loss-making nursing home, shifting to a 50/50 public/private revenue mix, a company-wide rebranding effort, and financial transparency with staff.

Increase Your Cash Flow by $6 Million

Friendship Village (MO) is reaping the financial benefits of a new Life Care at Home membership model to non-residents – it’s profitable, it’s a feeder for future residents, and it enhances the integration of the CCRC with the surrounding community.

Expand Your Pipeline with Tailored Amenities

Holbrook Life (GA) is boosting high-margin ancillary revenue and expanding its independent living pipeline with a unique Country Club model that offers luxury amenities like spas and salons for active adults in the outside community.

Senior Living Operator Work Group

Innovate Where You Differentiate

As your motivation increases, your performance increases. But as you become more goal-obsessed, performance actually decreases. Expanding on his “PIVOTAL” Keynote, Stephen Shapiro will facilitate collaborative workgroups to help operator executives identify your sweet spot of optimal performance and best ways to navigate this paradox.

Solution Partner Work Group

Elevating Your Performance with a Fighter Pilot Mindset

Solution partners need to be prepared to respond and adjust when the mission (or meeting) doesn’t go as planned. Retired Air Force Colonel and former fighter pilot Kim “KC” Campbell will share the proven concepts that help fighter pilots operate in a high-stakes environment where you have to perform under pressure and make time-critical decisions.

Supercharge ED Performance

Revel Communities (AZ) is expanding their ED hiring pool by targeting the hospitality industry and empowering them with more ownership in their roles.

Remove Obstacles to Professional Development

Ohio Living unleashed greater commitment and enthusiasm from their staff by identifying their professional growth obstacles – transportation, childcare, elder care, mental health, wellbeing - and implementing solutions that address them.

Hire for Personality

Masonicare (CT) has expanded their hiring pool and accelerated staff performance across all service lines by doubling down on the idea of hiring for personality – not for skills.

Source Talent from Abroad

Presbyterian Homes and Services (MN) successfully sourced 25% of its RNs from the Philippines and is expanding its program to nursing assistants and more countries.

Foster an Inclusive Intergenerational Community

Lasell Village (MA) is leading the charge on diversity and inclusion by taking an inside-out approach where residents and staff collaborate to ensure their community reflects the diversity of the world around them.

Develop a High-Performance Mindset

Beztak (MI) converted more leads into new residents by massively upgrading its resident sales performance through a rigorous data analysis of both their highest performing sales staff as well as their highest performing marketing channels.

Increase Inquiry Calls, Eliminate Voicemails

Legend Senior Living (KS) increased inbound inquiry calls by 137% with Google’s Click-to-Call button and ensured all of those calls were answered through an urgency-driven “911 approach” to response time.

Additional Presentation to Be Announced

4:00 - 4:45 PM  ▢  SPOTLIGHT SPEAKER

Taking Leadership to New Heights with Kim “KC” Campbell

Decisive actions in critical moments foster a culture of courage and trust. Drawing from her life-changing combat experience, KC Campbell, a retired Air Force Colonel and former fighter pilot, will share insights into how to bring unusual levels of confidence into moments of adversity. She will also offer practical strategies to help your teams perform at their best despite their own encounters with adversity and uncertainty.

Kim "KC" Campbell
Keynote Speaker, Bestselling Author, Fighter Pilot

9:15 - 10:00 AM  ▢  General Session

Insiders’ Take: The GUIDE to Better Memory Care

It isn’t too late to benefit from the GUIDE program’s care coordination and shared savings. Current GUIDE participants will tell us the surprising three-fold value from this program – monetarily, from shared savings; clinical improvement in their dementia care program, and a noticeable uptick in caregiver satisfaction. Also, their candid lessons learned – what you should do to avoid hiccups in this partnership.

Wellness & Primary Care Initiatives

Commonwealth Senior Living (VA) is supporting its staff and achieving better health outcomes for its residents through “Nurse Practitioner Rounding” and “Signature Wellness” programs.

Partnering with Payers

Ebenezer (MN) is sharing in risk and savings by teaming up with Medicare Advantage and Dual Eligible plans to offer care coordination for seniors across its campuses and beyond.

Operator-Owned MA Plan

The Perennial Consortium, consisting of six not-for-profit operators, is by embracing full upside and downside risk by managing the healthcare spend and health outcomes of its residents.

PACE (Program of All-Inclusive Care for the Elderly)

Miami Jewish Health Systems is expanding beyond its four walls by going all in on a fully capitated community-based care model that provides coordinated care to dual eligibles.

Integrated Housing with PACE

Immanuel (NE) is developing an affordable healthcare and housing solution for low-income seniors – and creating a replicable model for communities nationwide.

Building Memory Care for Two

ThriveMore (NC) is improving resident satisfaction and delivering the highest-quality care by customizing the Green House model to keep couples together in the face of cognitive decline.

Converting SNF Beds to Medicaid AL

Attic Angel (WI) cut costs tied to Medicare compliance by shifting from a Medicare-certified nursing home to a private-pay, Medicaid-supported assisted living facility. Is this part of a broader market trend or a unique move?

Additional Trailblazers to Be Announced