11:45 am – 3:30 pm

Culinary Tasting Tour

Taste your way through downtown Fernandina Beach! Sample custom creations from local chefs and bartenders, while learning about the history of the island.

12:00 pm – 4:00 pm

Sporting Clays

Experience the excitement of quarry shooting with a variety of trajectories, angles, speeds and target sizes.

12:30 pm – 3:30 pm

Amelia & Cumberland Island River Cruise

Cruise along the shorelines of beautiful Amelia and Cumberland Islands on a private ferry, as you watch for wild horses and hear about its colorful history.

1:45 pm – 4:00 pm

Salt Infusion & Wine Tasting

Learn the secrets of cooking on a 250-year old salt block and taste a diverse array of salts from around the world, as a sommelier pairs them with fine wines.

Targeting 70: The Active Pursuit of Active Adults

As early Boomers begin to retire, the opportunity to pursue a “want-based” move-in model targeted to 70-somethings is tremendous. But this represents a big departure for most operators’ 80-plus “needs-based” business. Senior Living 100 is bringing together four successful leaders to demonstrate how they capture and serve a younger demographic, discuss their respective models, and address the following key issues:

• Do any existing senior living models meet the needs of early active Boomers, or does it require a new concept?
• Can you operate an early Boomer model parallel to AL/IL (same staff and campus) or does it require a completely separate carve-out business (separate brand, leadership, staff, and culture)?
• How does serving active adults differ from conventional models when it comes to resident acquisition; average length of stay; generational identities; and interaction with the external community at large?

Bold New Community Integration Strategies

To adequately position senior living for the future, some operators are experimenting with new community integration strategies; initiating their brand to a younger cohort; lowering the perceived hurdle of moving in; and increasing length of stays. In some cases, it is the simple — yet challenging — act of re-conceptualizing the company mission to serve elders in the greater community which breathes new vibrancy into existing community outreach programs.

We will present and discuss the best of these new strategies: offering a subscription-based program for dementia wellness; building a community senior center on your campus; offering targeted best-inclass senior programming (ballroom dancing, opera, meditation); adding adult day services; and creating strong intergenerational volunteer programs.

Capturing the Value of Healthcare Coordination

In the current environment of expanding MA penetration and highacuity AL residents, operators are realizing that managing their residents’ healthcare can be of vital economic interest to surrounding stakeholders. But, what business model delivers enough upside to justify the effort? Early adopters of integrated care will address:

• What do payers (MA plans, ACOs, health systems and physician groups) value most, and how can operators deliver?
• What are some early payment-sharing models (i.e., PMPM with upside)?
• What are the data requirements to adequately coordinate healthcare?
• Should operators become payers themselves (iSNPs)? Who is this best suited for?
• Will payers start referring directly to AL in lieu of SNF? What are the regulatory implications?

These fast-paced meetings conveniently connect operators with innovative solution partners. You will gain fresh insights, learn about different solutions, and perhaps find a new business partner.

Global Best Practices in Senior Living

As the United States awaits the arrival of our Baby Boomer age wave, Senior Living 100 is looking abroad to glean insights from more rapidly aging societies in Western Europe and Far East Asia.

PART I: INTERNATIONAL SENIOR LIVING TRENDS

This overview showcases some of the most intriguing elder care concepts on the planet, and explores how foreign nations differ from the United States in their approach to models, amenities and technology.

PART II: CASE STUDIES FROM WESTERN EUROPE

Village Landais: Alzheimer’s Village

Dax, France

This dementia village concept in Southern France is designed for Alzheimer’s patients to live independently — without medication — in a managed environment of 16 houses across four neighborhoods.

Humanitas: Intergenerational Living

Deventer, Netherlands

This integrated living model in the Netherlands has college students live among senior living residents — rent free — in exchange for 30 hours per month of companionship and other services.

The Culture of ‘Flow’ — How Good Values Beget Good Business

Michael Crooke is a world-renowned business innovator whose tenure includes Patagonia, Revolution Living, Pearl Izumi, KeVita and Avamere Health Services. An enthusiastic practitioner of “Flow” management principles popularized by the Hungarian psychologist Mihaly Csikszentmihalyi, Michael charted the turnaround of Patagonia in the early 2000s in part through the practice of Organizational Flow — the principle that values are at the core of good business, and that full alignment with them creates optimal working productivity. Leaders who nurture ’Flow‘ within their organizations reap real and lasting benefits of strong staff morale, personal growth, and a healthy bottom line.

About Michael Crooke, PhD
Dr. Michael Crooke is a Professor of Business Strategy at the Lundquist College of Business at University of Oregon and counsels high-growth businesses on strategic issues, in particular, developing consumers emotional connections to brands. Previously, Dr. Crooke was CEO of VC firm Revolution Living; an early investor and member of the executive board of KeVita; President and CEO of Patagonia; and served as a Navy SEAL.

Fortune 500 Frontline Staffing Innovations

In the current full-employment economy, nearly all industries are facing challenges in finding and retaining talent at the frontline level. The good news is that staffing innovations are springing up everywhere. Senior Living 100 will showcase the most promising innovations in recruitment, retention and culture (from healthcare and beyond), and discuss their applicability and actionability within senior living.

Holiday Retirement: Driving Resident Engagement thru Technology

One of the largest independent senior living providers is pushing the envelope with tech partners to create a multidimensional platform to enhance resident engagement. Holiday Retirement will describe how they are breaking down silos and identifying opportunities to capture the longitudinal view of the customers journey.

Additional Session to Be Announced

Perennial Consortium: Becoming Operator AND Payer

Three senior living operators — known as Perennial Consortium — are joining forces to launch an independent Medicare Advantage Plan (or iSNP). Christian Living Communities will share the challenges and opportunities of this bold endeavor, including the physician-anchored care coordination platform at its nucleus.

Asbury Communities: Deploying AI Technology to Drive Staff Efficiency

Maryland-based Asbury Communities piloted the world’s first social humanoid robot, Pepper, in its flagship community. Asbury will outline how Pepper assists staff with tasks; generates resident data; attracts Baby Boomers; and creates an innovative culture.

Senior Helpers Town Square: Building Adult Enrichment Centers

Personal care provider Senior Helpers, in partnership with Glenner Alzheimer’s Family Centers, created franchised “adult enrichment centers” for dementia patients. Senior Helpers will share its innovative vision of adult day care, which leverages the concept of reminiscence therapy with a 1950s “town square.”

Village of Hope: Building a Dementia-Friendly Community with Tiny Homes

A Pennsylvania town is creating a dementia-friendly community by partnering with Minka to build 3D-printed tiny homes. Village of Hope will share the vision of its intergenerational pilot program, which aims to transform how caregivers and operators deliver dementia treatment.

The Victory Lap: Forging Homes for Foster Teens

The Victory Lap pairs social service agencies with senior living communities for the placement of foster teens. Teens receive housing, employment opportunities and adult support; operators gain a new-found workforce (the teens work 10 hours per week) and revenue from otherwise vacant units; and seniors benefit from an intergenerational environment.

Ventana by Buckner: Developing an Urban CCRC with Next Level Partnerships

Texas based Buckner Retirement Services is actively targeting Boomers by building a high-rise community in downtown Dallas focused on unique collaborations. Buckner will describe what it takes to partner with a health system, wellness company, university and celebrity chef to attract the next generation of residents.

Emerging Business Models Disrupting Senior Care

A host of new forces have entered the senior care fray. Are they future competition for senior housing, or are they partnership opportunities for progressive operators?

PreFab ADU: Affordable Senior “Housing” at Home

Better known as “granny pods,” Accessory Dwelling Units (ADUs) are two trends in one: an affordable alternative to senior housing, and residing at home (or close to adult children). PreFab ADU — which is seeing a boom in California — will describe its model.

CarePods: In-Home Subscription-Based Senior Care

North Carolina startup CarePods developed a CCRC-like model that delivers senior care services to 25 homes in the same immediate geographic network. CarePods will describe the services within this model, including medication oversight, transportation, meal prep, and in-home care management coordinated by an RN.

Papa: Tapping into College-Age Caregivers

This Florida-based startup is building a national network of college-age “grandkids on demand” to help with non-skilled ADLs (transportation, house cleaning, companionship). Marketed as an alternative to independent living and targeted to seniors who want to stay in their homes, Papa will outline its market outreach, scalability, and multi-generational message.

2:30 pm – 5:00 pm

Fernandina Beach Walking Tour

Stroll through charming buildings and Victorian homes that showcase Fernandina’s unique character and rich history dating back to the early 1900s.

2:30 pm – 5:00 pm

Private Cabanas

Unwind in a private poolside cabana while soaking up the sun and scenic views.

2:30 pm – 5:15 pm

Fort Clinch Bicycle Excursion

Take a shuttle back in time to Fort Clinch — a true-to-life depiction of Civil War Union soldiers. Then take a leisurely bike ride through the historic downtown district of Fernandina Beach.

2:30 pm – 5:30 pm

Spa at The Ritz-Carlton, Amelia Island

Pamper yourself with a 50-minute massage or custom facial, and receive all day complimentary access to the spa’s steam room, sauna, whirlpool, and outdoor saltwater pool.

Reception, Dinner & After Dinner Social

Transformative Ambient Technology

Newly-emerging ambient technologies are giving operators the potential to unobtrusively elevate their monitoring capabilities — from facial recognition to thermal radiation. We will showcase these innovations, and how they can help prevent falls and wandering, monitor health, and increase security.

SafelyYou: AI-Enabled Video

Spun out of the UC Berkeley AI Research Lab, SafelyYou applies digital camera technology and AI analysis of in-room videos to identify the root cause of falls and prevent further incidents.

Valencell: Biometric Sensors

Valencell created a new breed of “hearables” that use biometric sensors in the ear canal (among the most effective locations for monitoring blood flow) to seamlessly monitor a resident’s heart rate and other vitals.

HomeEXCEPT: Thermal Monitoring

HomeEXCEPT uses thermal monitoring to detect changes in motion, heat, sound, light and air quality — independent of cameras, audio devices or wearables.

Vayyar Imaging: Radio Frequency

Vayyar utilizes radio frequency and advanced 4D imaging sensors embedded with a state-of-the-art chip to detect diseases, monitor vitals and exercise, and track movement; wirelessly and camera-free.

CLB: Acoustic Monitoring

CLB uses “third generation” non-invasive acoustic monitoring to keep watch of residents while they sleep as a means of preventing unnecessary interruptions, reducing falls and improving privacy.